She always has smile on her face.It makes you wonder whether she is really smiling or she is just being a tour guide. That is Yoyo, 33, —real name Li Jing .
She has been guiding tourists for 10 years since she graduated with a master’s degree in tourism management from Shanxi University.She got her English degree earlier from the same university. “Local government policies concentrated on heavy industry, there were no proper facilities such as hotels and restaurants and most of the tourism service staff were from the villages and not well trained.”
“The biggest challenge was transportation: it used to take 8 hours to drive from Taiyuan to Mount Wutai and now it is just 3 hours,” she said as she sat next to me on a tour .And I did notice what she was saying. The road signs come in English and Mandarin and the tour buses get priority passes on the toll gates.Most of the tourists are Chinese, but Japanese, Koreans and Europeans make a significant number too.
“More still needs to be done .Tourism staff need to be trained in foreign languages and we need to develop more tourism products and services ,” said Yoyo.
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