Recently, the topic “Take photos of a textbook cover by chance” has gone viral online. This earnest and lively form of communication quickly gained favor with the public and now textbook covers have become a hit template (模板) with which everyone can create textbook-style photos. Beautiful scenery or interesting moments lively displayed against such a background reveals a unique Chinese romance.
So why has this movement been so successful? ▲ Psychologically, recalling the past or nostalgia brings warmth, which can be explained in the following aspects. First comes self-identification. Recalling the past is an exploration and confirmation of self-identity. By recalling the past, people can re-examine their years of growth and seek the values and interests that are still relevant to their present. Second is emotional satisfaction. For instance, when recalling your childhood, you may think of those people or things that once accompanied you and then derive pleasure and happiness from them. Third, recalling the past is a social currency that users want to share. Artistic works bring people a pleasant aesthetic (美学的) experience. Aesthetically, a textbook cover is a vehicle of art, namely, an expression of beauty because beauty is a source of art. When breathtaking views integrate with textbook covers from our memories, the picturesque scene adds a literary touch and the scenery comes to life.
Taking pictures with Chinese language book covers as a background indicates people’s yearning for the Mother Nature. Whether they are poetic landscapes or historical sites, these photos express their desire to get close to nature. Besides this, what we have learned from textbooks is like a seed buried in our mind and, after years of growing, ultimately bursts into flowers that hit our hearts precisely, which is a vivid portrayal of the long-term and delayed nature of education.
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