In recent years, the Internet celebrity economy has developed rapidly, becoming a cultural and economic phenomenon.

Internet celebrities, or “influencers”, have accumulated large followings on platforms like Douyin, Weibo, Bilibili and so on. These individuals make the use of their fame to promote products, services, and share their thoughts, creating a new form of marketing. The charm of the Internet celebrity economy lies in its authenticity and affinity (亲和力). Influencers often share their daily lives, hobbies, and personal experiences, which resonate with their followers. Immediately, product producers recognize the power of this connection and they collaborate with influencers to reach their potential customers. For instance, a fitness influencer might promote some fitness equipment, sharing their own fitness journey and how the products have helped them. This form of marketing is often more effective than the traditional advertising model, as it feels less like a sales pitch (推销) and more like a recommendation from a friend.

However, many problems have arisen with this new phenomenon. Due to the fact that social media users with more followers can get more working opportunities and earn more commission (佣金) for what they sell, some of them are faking the number of their account followers and views they have. So there are concerns about authenticity, with some influencers promoting products they may not genuinely use or believe in. This can lead to a loss of trust among followers. Additionally, the market is becoming increasingly saturated (饱和的), making it harder for new influencers to make their mark.

How to regulate and guide the Internet celebrity economy toward a sustainable development pattern is the issue which commercial platforms, Internet celebrities and regulators should all be concerned about and together make efforts to find an answer. Stricter regulations and wise consumers are helping with the good and long-term development of the industry. As the digital world keeps developing, the Internet celebrity economy will surely adapt and thrive in new ways.

1.1. What’s a feature of the Internet celebrity economy?

A It can reduce the production costs.

B It makes the sellers seem more credible.

C It helps consumers understand themself better.

D It brings more entertainment to consumers.

解析：选B。B细节理解题。根据第二段中的“The charm of the Internet celebrity economy lies in its authenticity and affinity (亲和力). Influencers often share their daily lives, hobbies, and personal experiences, which resonate with their followers.”可知，网红经济的魅力在于其真实性和亲和力。网红们经常分享自己的日常生活、兴趣爱好和个人经历，这些能引起粉丝的共鸣。这让消费者认为卖货的人更可信。故选B。

2.2. What’s the problem with the influencer economy?

A It is in its early stages of development.

B There are not enough new influencers.

C Some influencers are being dishonest.

D Influencers promote too many products.

解析：选C。C细节理解题。根据第三段中的“Due to the fact that social media users with more followers can get more working opportunities and earn more commission (佣金) for what they sell, some of them are faking the number of their account followers and views they have.”可知，由于拥有更多关注者的社交媒体用户可以获得更多的工作机会，并从他们的销售中获得更多的佣金，因此他们中的一些人正在伪造他们的账户关注者和浏览量。即一些网红变得不诚实。故选C。

3.3. Who are not included in the main force to solve the problems with influencer economy?

A Regulators.

B Consumers.

C Influencers.

D Commercial platforms.

解析：选B。B细节理解题。根据第四段的“How to regulate and guide the Internet celebrity economy toward a sustainable development pattern is the issue which commercial platforms, Internet celebrities and regulators should all be concerned about and together make efforts to find an answer.”可知，如何规范和引导网红经济走向可持续发展的模式，是商业平台、网红和监管机构都应该关注并共同努力解决的问题。消费者不是解决这个问题的主力军。故选B。

4.4. What is the main idea of this passage?

A The development and problems of the fluencer economy.

B The advantages of the Internet celebrity economy.

C The reasons for the popularity of the fluencer economy.

D The future of the fluencer economy.

解析：选A。A主旨大意题。文章第一段介绍了网红经济的发展，第二段阐述了其吸引力所在，第三段指出了网红经济出现的问题，第四段提出了如何引导网红经济可持续发展。因此，文章的主要内容是网红经济的发展和存在的问题。故选A。