September 10 marks China’s 42nd Teachers’ Day under the theme “Vigorously promote the spirit of educators and foster respect for teachers and education”. The Ministry of Education released special documentaries and launched campaigns including “Most Beautiful Teachers”, “Sharing My Stories of Educating Students”, “Light up for Teachers” and online AI interactions.
Cleaner celebrations became the norm, with schools in Hefei and Shanghai calling for no gifts or flowers. Heartwarming videos on teachers refusing presents went viral, while parents debated proper ways to show thanks. Teacher benefits and rural teacher support drew attention, and sales of low-cost homemade gifts rose as video clips on Teachers’ Day exceeded 100 million views. Respect for teachers is shifting from material gifts to spiritual recognition.