“It would be a pity to avoid instant(速食的) noodles in my life,” says Fiona Xu, a 21-year-old college student in the city of Hangzhou in East China.
Traditionally, people prefer the cup noodles because they are fast and cheap. However, instant noodles are often highly processed and don’t have nutritional(营养的) value. Many Chinese youth said that their parents didn’t allow them to eat cup noodles while growing up.
“When I was young, I thought instant noodles were very delicious, but my parents seldom fed me those,” Xu says. But when young kids grow up and go to university, they are free to choose whatever they want to eat, meaning that instant noodles are especially popular among university students. For them, the food is not unhealthy, but convenient and delicious. And instead of simply pouring hot water into paper cups, some take the time to make a real meal.
The convenient snack became even more important to Xu during the early days of COVID-19 pandemic(疫情). Xu’s university was closed to the public, so she had to depend on instant noodles, eating them at least three times a week. Cup noodles have also become one of the most popular foods in stores all over the world because of COVID-19. According to the World Instant Noodles Association, Chinese ate more than 46 billion instant noodles in 2020 — almost four times as much as the world’s second-largest market, Indonesia.
Now, with the growth of online shopping and international trade, Chinese youth and people who grew up with instant noodles are using more creative ways to buy their favorite treat.
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